AdWords Terms & Conditions – What’s changed?

There’s no need to panic, the new terms & conditions from AdWords which you will have been prompted to sign are nothing to worry about. They do not impact how you are advertising with the AdWords or AdWords Express (Home Serve) platforms and are more related to how AdWords communicates with you.

You do however need to sign them because otherwise your ads will be ineligible to show. Please sign into your AdWords or AdWords Express account and follow the notification in the top bar to read and accept the terms.

Main changes:

  • More flexibility to notify or inform advertisers by phone calls, text messages, and emails
  • New provisions related to how products and features are tested within AdWords
  • New provisions related to the disclosure of technical errors and bugs within AdWords
  • Arbitration provisions from the Home Service Ads Additional Terms are now part of the AdWords Terms and Conditions

More details supplied here on the Official Google AdWords website

Services: PPC Management

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